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Portable Trade Show Exhibits
Visibility, style, and sophistication are all words that come to mind when preparing a trade show exhibit. The accessibility of literature and product information to the customer and the challenge of encapsulating your company’s vibe in a booth or on a wall are matters of priority concern. However, none of these factors need trump another important variable of time and cost, the portability of your trade show exhibit. When it comes to trade shows, presenting your business to others among a sea of presenters, you are vying for attention. Not only do you want a stylish exhibit, you want a simple, easy to assemble one as well. The sooner you have arranged your space the sooner you can focus on what matters most, that waiting pool of new and potential customers.
Whether your targets are retail customers, wholesale buyers, or industry peers, there are considerable advantages to portable trade show exhibits. Most portable trade show exhibits have a pop-up style frame using snap-together magnetic bars that take but minutes to assemble or tear down. This swifter set-up time need not demand a downgrade in size, for a standard 10ft. pop up trade show exhibit will, in most cases, compact to no more than 3.5 feet tall, 2.5 feet wide, and 2 feet thick. Not only does that leave a lot more room for literature and exhibit accessories in a van or SUV, it leaves more room for such things in a compact car as well. With a typical ten foot portable trade show exhibit weighing between 85 and 110 pounds, including the case and accessories, the physical strain or manpower needed to transport your exhibit materials is far less than with equally sized truss or smaller sized fold-out style trade show exhibits. Get a case with wheels or better yet a case with wheels that converts into your exhibit’s counter, and haul all your trade show materials from vehicle to exhibit space in one or two trips.
